According to Salesforce, physical stores will drive growth across all channels during the 2022 holiday shopping season. Having an omnichannel approach to your holiday marketing is more important now than ever. Customers will expect to access promotions from their favorite brands and new ones whether they are shopping at the mall or from their living room.
This is where card linked offers (CLOs) make a difference
Card linked offers are delivered to consumers through their trusted banking partners or loyalty programs. These offers are tied directly to consumers’ credit and debit cards and can be redeemed both online or in-store.
And because offers are linked with cards, costs are only incurred when transactions are completed.
For merchants, this means you get your products in front of the right consumers, where and when they are ready to shop, at a price that matches their budget.
Reaching customers is straight forward:
1. Your offers are provided to programs who embed them in their emails, web, mobile apps
2. Members click on offer and make purchases instore or online using their linked card
3. You receive monthly reports and optimization recommendations
CLOs can be set up and live quickly, and then adjusted to maximize your return. Don’t let more time slip away! Complete this short form to get started.
